Tom Peters on Personal Branding

From Tom Peters This I Believe:

32. Branding is for … EVERYONE.

Whoever has … THE BEST STORY … takes home the most marbles. “Branding?” “Branding is a character issue. Next question?” It is almost that simple. And, thus, that hard.

November 12th, 2007 | Category: RWRE Member Notes, Stuff | Comments are closed

Google yourself (Your Personal Brand)

My favorite weekend morning pastime is catching up on my on-line reading. This weekend having read everything Seth Godin has read in the past 8 months or so I wandered over to ChangeThis where I found a manifesto (that is what ChangeThis calls them) on personal branding.

November 11th, 2007 | Category: Blogs I read, RWRE Member Notes | Comments are closed

My first Spam Post

I stumbled across a post this morning by  Chris Anderson (The Long Tail Blog). The post itself talked about how Chris was tired of being spammed by PR people who have apparently purchased media lists and indiscriminately blast their press releases to every one on the list. He went so far as to print a [...]

November 1st, 2007 | Category: Spam | Comments are closed